Professional hair care products are essential for maintaining hair health, texture, and appearance through advanced formulations designed for salon and professional use. These products encompass shampoos, conditioners, colorants, treatments, and styling solutions that cater to a diverse range of consumer needs.
The professional hair care market continues to expand as demand rises for personalized beauty treatments, premium ingredients, and sustainable formulations. Growing consumer awareness of scalp health, the shift toward clean beauty, and increasing salon service adoption are key factors driving market growth.
Innovation in botanical extracts, sulfate-free formulations, and advanced repair technologies is redefining product performance standards. As per a recent report by Kings Research, the professional hair care market is estimated to reach a valuation of USD 49.69 billion by 2030, growing at a 5.58% CAGR from 2023 to 2030. This growth is supported by rising disposable incomes, brand diversification, and digital retail expansion.
Top 10 Key Players in the Global Professional Hair Care Market
1. Procter & Gamble
Procter & Gamble (P&G) is a leading multinational consumer goods company with a strong presence in the professional hair care segment through brands such as Wella Professionals and Head & Shoulders. The company emphasizes advanced scalp care technologies and salon-quality formulations backed by dermatological research. P&G’s focus on sustainability includes recyclable packaging and water-efficient product development across global markets.
In July 2025, Procter & Gamble launched its new hair-care line Gemz, a solid, single-dose shampoo and conditioner format available exclusively at Target stores and online. The Gemz products resemble small gemstones, activate with water, and come in five shampoos and five conditioners that target different hair needs.
2. Unilever
Unilever operates in the professional hair care market through brands such as TRESemmé, Dove, and Sunsilk, offering a wide portfolio of care and styling products. The company emphasizes inclusive beauty and performance-driven solutions tailored to diverse hair types. Unilever invests heavily in sustainable sourcing and product innovation to reduce its environmental footprint while delivering salon-grade results to consumers worldwide.
In April 2025, Hindustan Unilever Limited (HUL) introduced the premium haircare brand Nexxus New York in India, featuring its salon-grade PROMEND collection that combines luxury and scientific innovation.
3. Kao Corporation
Kao Corporation, headquartered in Japan, is a major player in the professional and premium hair care sectors, offering brands such as Goldwell and KMS. The company integrates advanced hair science with sustainable ingredient innovation, focusing on color protection, repair, and texture enhancement. Kao’s research-driven approach supports global salons and professionals seeking consistent, high-quality outcomes for varied hair care needs.
4. Avon Products
Avon Products operates in the professional hair care segment with a focus on accessible, high-quality formulations for diverse global markets. Its range includes shampoos, conditioners, serums, and color treatments distributed through its extensive direct sales network. Avon continues to expand its portfolio with plant-based and paraben-free products designed to meet modern consumer preferences for safer, more natural hair care solutions.
5. Revlon
Revlon is a prominent name in the professional hair care and color industry, offering salon-quality products under brands such as Revlon Professional and American Crew. The company’s innovations in color technology and treatment formulations cater to both salon professionals and end-users. Revlon emphasizes long-lasting performance and scalp-friendly solutions supported by continuous research in hair science and pigmentation technology.
6. Shiseido Company, Limited
Shiseido Company, Limited, a leading Japanese cosmetics and personal care manufacturer, offers a specialized range of salon and professional hair care products under the Shiseido Professional brand. The company’s formulations combine advanced biotechnology with aesthetic expertise, focusing on hair strength, shine, and moisture balance. Shiseido maintains a global presence, particularly in Asia-Pacific, where it supports professional stylists through training and product education.
7. Pai-Shau
Pai-Shau is a luxury hair care brand recognized for its signature Tea Infusion Therapy, which blends antioxidants and nourishing extracts to promote hair health and manageability. The company’s salon-focused product line includes shampoos, conditioners, and styling treatments designed for professional performance. Pai-Shau emphasizes cruelty-free, vegan formulations and sustainable packaging as part of its brand philosophy.
8. Johnson & Johnson Private Limited
Johnson & Johnson Private Limited engages in the professional hair care market through select premium and therapeutic hair care solutions. The company leverages its expertise in dermatology and consumer health to develop mild, scalp-safe products suitable for sensitive users. Johnson & Johnson continues to invest in research to integrate clinical-grade science into salon-quality formulations that deliver both safety and performance.
9. Godrej
Godrej Consumer Products Limited, operating under the Godrej brand, is a key player in the professional hair care industry across emerging markets. The company offers a diverse portfolio including hair colors, shampoos, and conditioners, with strong regional presence in Asia and Africa. Godrej emphasizes affordability, product innovation, and local customization, aligning with evolving consumer preferences for quality professional hair solutions.
In June 2025, Godrej Professional introduced its new “Surreal Collection” of hair colors along with the “Strait Smooth” straightening treatment in India. The collection features four nature-inspired shades and aims to expand the brand’s professional salon portfolio by offering advanced coloring and hair treatment options.
10. NNNOW
NNNOW, an emerging beauty and personal care retail platform, collaborates with professional brands to offer salon-grade hair care products to a growing digital audience. The company focuses on omnichannel distribution, enabling access to premium products through online and in-store experiences. NNNOW’s curated portfolio bridges professional brands and modern consumers, supporting the rising trend of at-home salon care.
Conclusion
The professional hair care market is undergoing a significant transformation as consumers and salons demand higher-quality, sustainable, and technology-driven products. Companies are focusing on innovative formulations, inclusive beauty standards, and eco-conscious packaging to strengthen their market positions.
Industry leaders such as Procter & Gamble, Unilever, and Kao Corporation continue to define global standards through advanced R&D and strong brand networks. With digital channels and salon partnerships expanding, the professional hair care market is set to experience sustained growth and innovation in the years ahead.
