Kings Research today released its latest market intelligence study, “Global Digital Human (AI Avatars) Market: Size, Share, Trends & Forecast 2024–2031.” The report provides a comprehensive analysis of the market's size, trajectory, drivers, challenges, and opportunities for stakeholders across various industries.
According to Kings Research, the global Digital Human (AI Avatars) Market was valued at USD 21.50 billion in 2023, projected to reach USD 454.75 billion by 2031, growing at a CAGR of 46.59% from 2024 to 2031.
Digital humans, or AI avatars, are highly realistic virtual representations of humans powered by artificial intelligence. These avatars are designed to interact with users in a natural and engaging manner, often mimicking human expressions, gestures, and speech. They are utilized across various sectors, including customer service, education, entertainment, and healthcare, to enhance user experience and engagement.
The increasing demand for personalized and immersive digital experiences is driving the adoption of AI avatars. As technology advances, these avatars are becoming more sophisticated, offering more lifelike interactions and broader applications.
Listed below are some of the key drivers of the digital human (AI avatars) market highlighted by Kings Research.
- AI and Machine Learning
More AI and machine learning mean more realistic and responsive avatars. Avatars that can understand and process human emotions lead to more natural and effective interactions.
- Virtual and Augmented Reality
AI avatars with virtual and augmented reality mean immersive environments for users. Especially in education and training, where realistic simulations can make learning more effective.
- Personalized Customer Experience
Businesses are using AI avatars for personalized customer service. Avatars can offer recommendations, answer questions, and assist with transactions to increase customer satisfaction and loyalty.
- Healthcare and Therapeutic Applications
AI avatars are being explored for healthcare use cases like virtual health assistants and therapeutic applications. They can provide patients with information, reminders, and support to increase accessibility and patient engagement.
- Ethics and Regulation
As AI avatars become more common, ethics around privacy, consent, and data security are coming to the forefront. Regulatory frameworks are being developed to address these and ensure responsible use of the tech.
For executives—CIOs, CTOs, CMOs, and Heads of Customer Experience—the digital human (AI avatars) market offers:
- Enhanced Customer Engagement: AI avatars can provide interactive and personalized experiences, leading to improved customer satisfaction and retention.
- Operational Efficiency: Automating customer interactions with AI avatars can reduce operational costs and free up human resources for more complex tasks.
- Brand Differentiation: Implementing innovative AI avatar solutions can differentiate a brand in a competitive market, showcasing a commitment to technology and customer experience.
- Scalability: AI avatars can handle a high volume of interactions simultaneously, making them scalable solutions for businesses of all sizes.
- Data Insights: Interactions with AI avatars can generate valuable data on customer preferences and behaviors, informing business strategies.
Regional Outlook
- North America: North America is leading the digital human (AI avatars) market, accounting for approximately 41.02% of the global market share in 2023, with a valuation of USD 8.82 billion. This dominance is attributed to strong technological infrastructure, high investment in research and development, and early adoption of AI technologies.
- Asia-Pacific (APAC): The APAC region is experiencing rapid growth in the adoption of AI avatars, driven by advancements in technology, increasing digitalization, and a large consumer base. Countries like China, Japan, and South Korea are at the forefront of this growth, with significant investments in AI research and development.
Competitive Landscape
Key players in the global digital human (AI avatars) market include DeepMotion, iFLYTEK Corporation, Inworld AI, Meta Platforms, Inc., Didimo Inc., Soul Machines, Ziva Dynamics, Tencent Holdings Limited, Nvidia Corporation, and Microsoft Corporation. These companies are focusing on product innovation, strategic partnerships, and expanding their global presence to strengthen their market position.
The full Kings Research report provides detailed segmentation by type, category, and geography, along with competitive benchmarking and trend analysis. To request a sample, access the complete report, or explore consulting services, please visit https://www.kingsresearch.com/digital-human-ai-avatars-market-543.
About Kings Research
Kings Research is a global provider of syndicated research and consulting services, enabling organizations to navigate emerging markets, identify opportunities, and make informed strategic decisions.
All market data are sourced from Kings Research proprietary analysis, validated against credible public data and research reports.