Air Purifier Market
Global Industry Analysis and Forecast 2023-2030
Market Value (2022)
USD 10.81 Billion
Forecasted Value (2030)
USD 23.08 Billion
CAGR (2023 - 2030)
Fastest Growing Region (2023 - 2030)
High-Efficiency Particulate Air (HEPA), Activated Carbon, Ionic Filters, Others
Residential, Industrial, Commercial
The global Air Purifier Market was valued at USD 10.81 billion in 2022 and is projected to reach USD 23.08 billion by 2030, growing at a CAGR of 10.12% from 2023 to 2030.
The air purifier market is experiencing rapid growth due to several factors. Firstly, there is an increase in occupational health and safety laws for government employees, which has led to a greater demand for air purifiers in various industries. Additionally, the pharmaceutical, and food & beverage industries recognize the importance of a clean environment, which is driving product adoption further. Due to growing awareness of indoor air pollution and its harmful effects on human health, consumers and businesses are investing heavily in air purification technologies to create cleaner and safer indoor environments.
Companies in commercial sectors such as hotels, healthcare, and office spaces are increasingly adopting air purifiers. This adoption is mainly driven by the desire to improve indoor air quality, which can have a positive impact on employee productivity, customer satisfaction, and overall well-being. The growing emphasis on health and wellness has further fueled the demand for air purifiers in these industries. Moreover, product adoption is driven by the pressing need for cleaner indoor environments, compliance with health and safety regulations, and the growing awareness of the harmful effects of indoor air pollution. Overall, the air purifier market is experiencing significant growth due to the increase in occupational health and safety laws, the need for clean environments in various industries, and the growing awareness of indoor air pollution. The adoption of air purifiers in commercial sectors is positively impacting employee productivity, customer satisfaction, and overall well-being.
Analyst's Review on the Air Purifier Market
Several key growth-influencing trends are shaping the future of the global air purifier market. The integration of smart technology in air purifiers is a prominent trend, allowing users to monitor and control air quality remotely through smartphones. The market outlook for the forecast years is optimistic, with a surge in demand for energy-efficient and eco-friendly air purifiers. Additionally, advancements in filter technologies, including HEPA and activated carbon filters, are contributing to enhanced performance. The increasing prevalence of respiratory diseases and allergies is further propelling market growth, with a notable trend toward portable and compact air purifiers for personal use. As sustainability becomes a key focus, manufacturers are exploring innovative materials and designs. The air purifier market is expected to witness steady growth in the foreseeable future, driven by continuous research and development efforts and a rising consumer emphasis on preventive healthcare measures.
An air purifier is a device that is designed to remove contaminants from the air, thereby improving indoor air quality. Key applications of air purifiers include residential, commercial, and industrial settings. In residential spaces, air purifiers are commonly used to eliminate allergens, dust, pet dander, and pollutants, providing a healthier living environment. In commercial settings, such as offices and healthcare facilities, air purifiers help maintain a clean and sterile atmosphere. The regulatory landscape for air purifiers varies across regions, with some countries implementing standards and certifications to ensure product safety and efficacy. Compliance with these regulations is crucial for manufacturers to gain consumer trust. Additionally, the COVID-19 pandemic has prompted specific guidelines for air purification in various indoor spaces, further influencing the adoption of these devices.
The incorporation of smart technology stands out as a significant driving factor propelling the global air purifier market forward. With the rise of IoT (Internet of Things), air purifiers are becoming increasingly intelligent, offering features such as real-time air quality monitoring, remote control via smartphones, and automated adjustment of purification settings. This not only enhances user convenience but also addresses the growing demand for connected and automated home solutions. Consumers are drawn to the idea of effortlessly managing their indoor air quality, which is contributing to the widespread adoption of air purifiers equipped with smart technology. As consumer interest in smart homes continues to rise, the market is expected to witness sustained growth, driven by the increasing demand for technologically advanced and user-friendly air purification solutions.
Concerns pertaining to the high maintenance and installation cost of air purifiers act as a key restraint hampering the growth of the air purifier market. The initial cost, coupled with maintenance expenses such as filter replacements, presents a challenge to widespread adoption. Affordability concerns are particularly pronounced in emerging economies where the majority of the population may find it financially burdensome to invest in premium air purifiers. Manufacturers are actively addressing this restraint by developing cost-effective models without compromising on efficiency; however, overcoming the affordability barrier remains a critical challenge for market development. The price of these ongoing maintenance tasks can add up over time, especially for individuals or businesses with multiple units. Additionally, offering installation services or easy installation instructions can help reduce the burden on buyers and improve the availability of air purifiers.
The global air purifier market is segmented based on technology, application, and geography.
Based on technology, the market is bifurcated into high-efficiency particulate air (HEPA), activated carbon, ionic filters, and others. The high-efficiency particulate air (HEPA) segment dominated the market in 2022 due to its unparalleled ability to capture particles as small as 0.3 microns. HEPA filters are highly effective in trapping allergens, dust, bacteria, and other airborne contaminants, making them the preferred choice for air purifiers. Additionally, the segment dominance can be primarily attributed to the increasing awareness of the importance of efficient filtration and the rising prevalence of respiratory issues. Consumers prioritize air purifiers that are equipped with HEPA filters for their homes and offices, thereby supporting the growth of the segment. The superior performance and proven efficacy of HEPA filters in improving indoor air quality position them as a key factor fueling the growth of the air purifier market.
Based on application, the market is classified into residential, industrial, and commercial. The commercial segment garnered the highest valuation in 2022, propelled by the escalating demand for clean and safe indoor environments across various commercial spaces. The commercial sector, including offices, healthcare facilities, and hospitality establishments, witnessed a considerable surge in the adoption of air purifiers. The increasing emphasis on maintaining optimal indoor air quality, especially in settings where a large number of people gather, has supported the growth of the segment. The commercial segment's notable valuation in 2022 reflects the increasing recognition of air purifiers as essential tools for ensuring a healthy and secure atmosphere in various public and private spaces.
Based on region, the global air purifier market is classified into North America, Europe, Asia Pacific, MEA, and Latin America.
North America dominated the market in 2022, boasting the highest valuation. This growth is mainly attributed to the region's advanced healthcare infrastructure, stringent air quality regulations, and increased awareness of environmental issues. Furthermore, the regional market growth is driven by a strong consumer inclination toward preventive healthcare and a rising concern for indoor air quality. Government initiatives aimed at addressing air pollution, coupled with a proactive approach to environmental health, further bolstered the dominance of North America in the global market. Additionally, the presence of key market players, technological advancements, and a high level of disposable income among the population contributed to the region's leading position. As the region continues to prioritize clean air initiatives and sustainable living, it is expected to maintain its stronghold in the global air purifier market in the forthcoming years.
The global air purifier market study will provide valuable insights with an emphasis on the fragmented nature of the industry. Prominent players are focusing on several key business strategies such as partnerships, mergers and acquisitions, product innovations, and joint ventures to expand their product portfolio and increase their respective market shares across different regions. Expansion & investments involve a range of strategic initiatives including investments in R&D activities, new manufacturing facilities, and supply chain optimization which could pose new opportunities for the market. The major players in the market are:
- Honeywell International, Inc.
- Eureka Forbes
- Daikin Industries Ltd.
- Koninklijke Philips N.V.
- Huawei Device Co., Ltd.
- SHARP CORPORATION
- September 2023 (Launch): Huawei launched the Smart Selection IAM Intelligent Disinfection Air Purifier X5 in China. The new model uses nano-electric field active killing technology to protect the air, which actively breaks down harmful microorganisms in the long term.
- January 2022 (Launch): The Xiaomi Smart Air Purifier 4 series was released by Xiaomi, which features a three-in-one filtering device combining mechanical and electrostatic charge technologies. This three-in-one filtration technology has been reported to eliminate 99.97 percent of airborne particles as small as 0.3 m.
The global Air Purifier Market is segmented as:
- High-Efficiency Particulate Air (HEPA)
- Activated Carbon
- Ionic Filters
- North America
- Rest of Europe
- Asia Pacific
- South Korea
- Rest of Asia Pacific
- Middle East & Africa
- North Africa
- South Africa
- Rest of Middle East & Africa
- Latin America
- Rest of Latin America.