Automotive and Transportation


Riding the Crest of Wave to Seize Opportunities in the Catamaran Industry

Author : Aparna | July 14, 2023

A catamaran has a single deck that joins two parallel hulls. The cockpit and living space between the two hulls have plenty of space since the vessel has a two-hull configuration, which gives it more interior space than a monohull. The catamaran is essential while traveling between two remote locations. The sector is expanding significantly as a result of increased marine travel and consumer preference for lavish vacations.

The main catamaran travelers are High-Net-Worth Individuals (HNWI) who like leisure travel and have the funds to do so. One of the major aspects influencing catamarans' present popularity is their considerable size and stability.

Riding Swells of Catamaran

The sale of products such as mini catamarans and inflatable catamarans, among other things, is predicted to be significantly influenced by the rising per capita disposable income of the population. The growth in the number of water sports and racing events is also expected to increase catamaran shipments in the years to come.

On account of their comfort, which also makes them a great choice for long trips, the catamaran is a preferred alternative among customers who prefer high-end products. Other factors that are expected to assist market evolution include supportive programs to promote maritime tourism, growing consumer spending potential per person, shifting standards of living, advancements in boat design, and the adoption of cutting-edge technologies.

The expansion of maritime tourism also helps to boost the industry for catamaran ships. The tourism industries in Europe and the Americas are expected to grow by 17% and 19%, respectively, according to an estimate from the United Nations World Tourism Organization for 2022. Arrivals of tourists from abroad rose by 4% in 2021.

Is the Growing Popularity of the Sailing Catamaran Supporting Growth?

Catamarans for sailing accounted for a significant share of the market. Sailing catamarans are more popular for leisure activities due to their well-stocked inventory as they increase traveler comfort and safety, especially in areas prone to rainstorms. Due to this, they make excellent sailing transporters and promote the growth of the sector.

The industry is expected to grow throughout the projected period due to the rising popularity of sailing activities in nations such as Thailand, Greece, Australia, and New Zealand, among others. In the meantime, powered catamarans are anticipated to dominate a substantial share of the market given their ability to compete with other sailing boats in terms of speed due to their powerful motors.

Forging a New Course in Sailing Experience: Can Innovative Start-ups Lead the Way?

  • New catamaran manufacturers are estimated to take advantage of trends in sustainability and climate change as electric catamarans and other electric boats gain popularity. New catamaran suppliers are raising additional funds to help their company expand R&D projects to compete with existing manufacturers on a global scale. It is anticipated that Europe would serve as the spotlight for boating start-ups focusing on the electrification of the industry.
  • In April 2022, X Shore, a Swedish recreational boat company that specialized in building battery-powered boats, raised $50 million from investors. The company aims to reduce the pollution produced by luxury yachts by replacing them with environmentally friendly electric ones.
  • Electric boat motors are made by a Norwegian start-up company called Evoy. The company is working with boat manufacturers and getting customer feedback before stepping up its production process. By the start of 2022, the startup got US$ 8.1 million in venture capital.
  • Neva, a start-up based in the UK that manufactures electric leisure boats under the Pixii brand, is pushing sustainable boat production by switching out the composite material commonly used in the boating industry for aluminum. The company intends to advertise and market its products as an alternative to current commercial boats that are more environmentally friendly.
  • It is also projected that new catamaran vendors will benefit from introducing start-up accelerator programs and other helpful initiatives primarily aimed at promoting developing enterprises to grow and build a successful business model. 
  • Boating start-ups are receiving support from Yachting Ventures, a business founded in 2020 by Gabriella Richardson, the UK branch director of Young Professionals in Yachting (YPY). By the provision of legal and business guidance, the company helps prospective marine start-ups to revolutionize the game without having to pay a fortune for these services.

North American Coastal Vistas: An Irresistible Attraction for Catamaran Manufacturers Investment?

The United States has seen a rise in consumer spending on outdoor leisure activities recently as a result of increased awareness of people's physical and mental well-being. Increased expenditure on outdoor leisure activities including fishing, boating, and cruising is anticipated to significantly increase sales of watercraft such as charter boats, fishing catamarans, sailing yachts, and portable catamarans, among others in the foreseeable future.

Given the popularity of numerous watersports in the region, such as kayaking, rafting, and canoeing, there is a high demand for recreational boating. The Outdoor Industry Association 2020 estimates that the outdoor recreation sector supported 7.6 million jobs in the American economy and generated USD 125 billion in federal, state, and local tax revenues annually. It also accounted for USD 887 billion in consumer spending annually.

Water sports including kayaking, canoeing, rafting, and other activities are practiced by 15% of the nation's population, according to estimates. The aforementioned aspects may in the future boost interest in rowing catamarans, canoe catamarans, and other water sports-related boats.

A Final Voyage Into the Future of the Catamaran

The market for catamarans has grown significantly over the years, with new developments and improvements propelling the sector forward. The future looks bright for the catamaran market as there is an increase in consumer preference for luxurious, comfortable, and environmentally friendly watercraft. A rise in the creation of novel and cutting-edge designs, materials, and technologies is anticipated as the market continues to evolve.

The industry for catamarans is expected to soar to new heights in the years to come as there are numerous opportunities just waiting to be discovered. Catamarans guarantee their owners an unparalleled sailing experience, whether they use them for business or leisure purposes. The catamaran industry has established itself as a worthwhile business, and its future appears more promising than ever.


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